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Small business marketing strategies. Know your audience. Emphasize your value proposition. Stay focused on singular goals and objectives.

Latest Marketing News

ECOWAS Moves to Standardize Construction Cost Measurement Across West Africa

The Economic Community of West African States (ECOWAS) Commission has taken another…

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GCB Bank named West Africa’s Regional Bank of the Year

GCB Bank has been named Regional Bank of the Year – West…

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Morocco Charts a New Financial Future as CMI Launches First-Ever CFO/DAF Meeting on Digital Payments and E-Invoicing

Morocco has taken a significant step toward the future of finance with…

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Sadia Sanusi, Designer Behind Modern Kente Couture, Dies

By Vivian Amoah Renowned Ghanaian fashion designer Sadia Sanusi has died, leaving…

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Project Management Institute and Cannes Lions Launch Global Educators Forum to Help Prepare Students for the Future of Work

Project Management Institute (PMI), the leading authority in project success, has announced…

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Gender Minister assures traders at Mokola Market of more engagements on redevelopment

The Minister for Gender, Children and Social Protection, Dr. Agnes Naa Momo…

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Munich to apply minimum fares for car-hailing services like Uber, Bolt

Munich is set to apply minimum fares for car-hailing providers such as…

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What it means to have a President endorse your product- Lucky Lydia Forson

A picture is worth a thousand words, but sometimes, it says even…

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GUTA Awards : Trade Minister applauds Association as pillar for economic growth

At the Ghana Union of Traders Association (GUTA) Awards held in Accra…

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Sachet Water prices will not go up despite expectations of industry players

Mrs. Elizabeth Ofosu-Adjare, Minister for Trade, Agribusiness, and Industry, has been commended…

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